Warren, RI, January 15, 2007—MarketingSherpa, a research firm publishing Case Studies and benchmark guides for marketing professionals, is now offering its four Benchmark Guides at the special price of $997, for a savings of $241.
The MarketingSherpa bundled package includes the Search Marketing Benchmark Guide 2008, Ecommerce Benchmark Guide 2007, Business Technology Benchmark Guide 2007-08 and Email Marketing Benchmark Guide 2008.
The benefit marketers have received from the MarketingSherpa Benchmark Guides is reflected in reviewers’ remarks:
Email Marketing Benchmark Guide “The transactional email study is fascinating and leads to some surprising conclusions. A must-read for those looking to expand their email marketing efforts to order confirmations, shipping notices, receipts etc.” — Mark Brownlow, Email Marketing Reports
Search Marketing Benchmark Guide “The best part of this guide is the depth of the subject matter. It truly covers every aspect of search marketing from broad topics such as PPC and SEO to more focused topics such as landing page elements, ad text, keyword research, contextual advertising, and much, much more. This guide should be a mandatory read for any search marketing professional.” — Jesse DaCosta, High Rankings
Business Technology Benchmark Guide “Sherpa's data shows that more decision makers (not just influencers) are attending webinars and watching archived events. This indicates the importance of relevant educational events and online content for lead generation.” — Brian Petersen, Telemarketing Services
Ecommerce Benchmark Guide “MarketingSherpa Benchmark guides are becoming increasingly comprehensive and detailed. Their latest Ecommerce Benchmark Guide is almost 300 pages long, with 98% new content compared to last year’s version. Best of all, in my view, is the huge scope of their data…The result is a guide that includes 223 charts and tables and a great deal of analysis. In other words, this is the most comprehensive collection of data you will find on the subject of ecommerce. If you want to find the ‘benchmark’ for any aspect of selling online, you’ll find it here.” – Nick Usborne, Excess Voice
About MarketingSherpa MarketingSherpa (http://www.marketingsherpa.com) is a research firm publishing practical case studies and benchmark guides for its hundreds of thousands of weekly readers in the marketing profession. Topics covered include practical how-to and exclusive data and proven tactics in business-to-business marketing, ecommerce marketing, email marketing, search marketing, telemarketing, media relations, landing page design, marketing measurement and online subscription marketing. The firm also operates six annual summits attended by thousands of marketers. MarketingSherpa, along with MarketingExperiments and InTouch, is part of the MECLABS Group.
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