SUMMARY: ''Most mid-tier affiliate programs could do much better,'' says Joe Raffetto. Raffetto is a Commission Junction Five-Bar performer as well as a Digital River affiliate network all-star, so he knows what he's talking about.
Discover what he revealed to MarketingSherpa on:
-> How to recruit top affiliates
-> What should be in your email newsletter to affiliates
-> Three Best-of-Breed merchants to emulate
Here's our exclusive Q&A: