I've just been spammed by two i-ad industry players.
The first Primedia, is one of the biggest publishers on this planet (yeah they own About.com and a zillion special interest mags). They spammed me to find out if I'd like to opt-in to get their new email newsletter that promotes their mailing list rentals. The wording was unclear -- they said, "Please subscribe" but they also said, "To get off this list...." which implies I'm stuck on it until I opt-out. Yuck.
The second, an email mailing firm called MonsterHut sent me a nice-looking HTML promotion. In fact it was so nicelooking that I almost didn't think it was spam. Except for the fact that their subject line read, "RE: MonsterHut Direct Results..." trying to fool me into thinking they're responding to my email. Not! Also when I skimmed down to find out where they got my email from, it read, " MonsterHut solicits its data from a variety of online sources" which doesn't exactly scream permission marketing.
It's one thing being slimed by el-grosso sex-related spammers, it's another being slimed by folks in your own industy who should SO know WAAAY better. Primedia and MonsterHut are lookin stupid today.
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