SUMMARY: Does your sales department ever ignore any of the leads you generate for them? You're not alone. It's the most common complaint in b-to-b marketing.
In this inspirational Case Study meet a software marketer who created an in-house system to ensure sales won't neglect his leads ever again.
Since his new process launched July 1st, 17% of leads are converted into active opportunities with a 60% close rate. Plus, no lead is ever left hanging or forgotten. Learn how: