SUMMARY: Co-registration was once very hot, and then very not. Now marketers are testing it again, and prices are already rising soon as more folks discover how to make email names gained through co-registration convert. Co-reg is cheaper than search; and, if your creative, media buying, and follow-up autoresponders are well done, you've got sales. In our 201 Article you'll discover:
- Real-life data from Sierra Trading Post's co-reg campaign
- 3 key tactics to test and how to track results
- 7 types of co-reg sites...