Your copy of our 2006 Wisdom Report PDF packed with 110 real-life marketing stories from Sherpa readers is ready for you: http://wisdom.marketingsherpa.com (Free thanks to a grant from Omniture)
American Red Cross, CompUSA, Cox Communications, Deloitte & Touche, Palo Alto Software, and The Motley Fool were among the marketers who contributed stories for this 4th Annual Sherpa Wisdom report. Topics include:
- Email campaign segmentation test results - Search marketing lessons (especially combining PPC and SEO) - Offline advertising and marketing lessons - Web site design and landing page lessons - Business-to-Business marketing campaign lessons - Office politics and job searching tips for a successful marketing career
Note: About MarketingSherpa Wisdom Report's (Liberal) Re-use rights:
#1. Yes, you may share this link (and/or copies of the PDF itself) with everyone and anyone you'd like to. http://wisdom.marketingsherpa.com
#3. You may also post the PDF itself on your site or Intranet.
*All we ask is that you NOT cut, edit or otherwise alter the Report in any way when you distribute it.*
Thanks to everyone who sent in stories, and also to Omniture who helped out with design & production costs so we can share this Wisdom Report with everyone in the marketing community.