The MarketingSherpa Autoresponder Email ROI Worksheet will help you calculate the ROI of your transactional and other automated email.Click here
to download your complimentary, printable worksheet (64K PDF).
This simple table lets you input metrics for more than 30 of the most common automated email programs, such as:
o Purchase-related messages
o Fulfillment-related messages
o Account status messages
o Customer service messages
We've excerpted the worksheet from MarketingSherpa's Best Practices in Email Marketing Handbook
. Check out this 500+ page resource for more tools, how-to advice and case studies to help you create a best-in-class email marketing program.