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August 6, 2004

#1. PR Interview: Top Database Marketing Journalist Seeks Story Sources

#2. Briefs: Godvertising Blog, Telecom Awards, OMMA Awards



#1. Top Database Marketing Journalist Seeks Story Sources

SUMMARY: As a contributing writer on the topic of database marketing for DM News, Direct, and Target Marketing magazine, Arthur Hughes is always looking for a new angle. In particular, he likes story pitches that include charts and graphs. More info on how to reach and impress him:
http://www.marketingsherpa.com/sample.cfm?contentID=2782
(Open access until Aug 9th)


More Recent MarketingSherpa Headlines:
>> Executive Summary: 3 Data-Driven Lessons on Search Engine Marketing
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... click for complete list of new stories
... click to search SherpaLibrary

#2. Godvertising Blog, Telecom Awards, OMMA Awards

OMMA Awards Nominations

The Online Media, Marketing and Ad (OMMA) Awards deadline is Friday Aug 27th. Although the entrants are mostly agencies, the judges are mostly client-side brand marketers. They do insist on campaign performance measurements (something agencies don't always have), and prefer campaigns that are well integrated with other channels - ie. offline:
http://www.omma-awards.com/


Telecom Marketing Awards Nominations

Laurie Hofmann at Access Intelligence wrote in to say they're accepting nominations for the Telecom Marketing Awards. "It's open to everyone who developed a marketing campaign in the past year that increased sales, brand recognition, reach to the media and analysts, ad impressions, lead generation, or some other sort of metric. Everyone can enter--from in-house marketing teams at small and large telecoms to ad agencies, PR and/or marketing firms." Categories include PR, new product launches, trade show campaigns, and Web ads. Deadline Oct 15:
http://www.telecomweb.com/tma.htm


Godvertising Blog Accepting Entries

Marketing consultant Phil Hord has launched a blog celebrating his favorite form of advertising -- signs with inspirational messages outside churches. So, the next time you pass a church sign that makes you smile, whip out your digital camera and send a snap into the blog at phil@phord.com
http://godvertising.com


Other upcoming nomination/entry deadlines

Aug 6: CEBA Awards for B-to-B Ads
http://www.americanbusinessmedia.com/events/CEBA.cfm

Aug 6: Ugly Couch Contest
http://www.surefit.net/ucc2004/ucc2004_enter.cfm

Aug 9: 2nd Annual Altpick Awards for Designers
http://awards.altpick.com/
(deadline extended)

Aug 30: Creative Media Awards
http://www.mediapost.com/cma/

Aug 30: AdTech Awards Nominations
http://www.ad-tech.com/awards/

Aug 31: Grand Prix EFMA 2004
http://www.efma.com/gp_uk_an.php4


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